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Action Figure Insider » DeAgostini Announces U.S. Launch of Moominhouse Build Up Model

DeAgostini Announces U.S. Launch of Moominhouse Build Up Model

DeAgostini, a premier European collectibles brand, adapts the magic, charm and inspired fun of the classic children’s books and comics, by the acclaimed Finnish Swede author/artist/creators and siblings, Tove and Lars Jansson, with the U.S. launch of the Moominhouse subscription.

Collectors are invited to celebrate the adventures of Moomintroll and his family and construct their signature Moominhouse and collect figurines of Moomintroll, Moominpappa and Moominmamma, Snufkin, Little My, and many more.

Build a charming model of the beloved Moominhouse – tall and round like a lighthouse with a steep roof and lots of rooms to explore. This is the home of the Moomins, some of the best-known storybook characters in the world. Each month, subscribers can bring a different part of the house to life in an easy-to-build model that enables fans to recreate the magical home of the Moomin family. The licensing of this franchise was facilitated by Rights & Brands (R&B), a comprehensive licensing and publishing agency bringing Scandinavian rights and brands – within art, design, and literature – to a global arena.

More information and sign-up details are available at: https://bit.ly/3MiMvZC

Moominhouse Subscription Product Details:

  • The legendary home of the lovable Moomin family is reproduced down to the smallest detail.
  • The completed Moominhouse stands nearly 27 inches tall by 14 inches wide.
  • A removeable roof and walls allow builders to enjoy the exterior and interior from all angles.
  • The subscription includes multiple adorable figures from the world of the Moomins.
  • Realistic home furnishings – including furniture, decorations, and accessories.
  • Designs are accurately inspired by the Moomin books, comics, and TV series.
  • Special Premium Offer delivers bonus figures of Hemulen and Mymble, Fillyjonk and the Hattifatteners, Too-Ticky and the Bridge, Snork and the Well, a Mailbox and The Groke, and Stinky and the decorative Mat.
  • The figures’ designs are based closely on the famous illustrations of the original books by Tove Jansson.

The Moominhouse subscription is a great activity for the entire family. Creating and decorating the Moominhouse will stimulate the imaginations of builders of all ages and encourage them to discover the timeless Moomin books. The adorable cast of these stories comes to life with step-by-step instructions and new parts delivered monthly to subscribers, along with a special full-color monthly magazine packed with stories and background on the magical world of the Moomins.

Daniel Pickett

AFi founder and Editor-In-Chief Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since.

In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features.

He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced.

In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com.

Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s
“Pop Candy” Blog twice. Daniel’s content has also been featured on Bloomberg News, MSNBC.com, Time.com, The Wall Street Journal, The Saturday Evening Post, CNN.com, AssociatedPress.com
Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official
Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many
others. He has consulted on toy lines, books, documentaries and TV shows.

But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.

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