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Action Figure Insider » #Mego Green Goblin Action Figure Sets World Record at Auction


Look out, Spider-Man – the Green Goblin is taking the spotlight! A recent sale at Hake’s Auctions set a world record for a Mego action figure, with the sale of an AFA-graded Green Goblin on card. Bringing in $76,700, it went for far more than originally estimated, a testament to the enduring popularity of the Mego World’s Greatest Superheroes line.

One of only two Marvel villains released in the Mego line, the Green Goblin debuted in 1975 and was commonly found in a window box. The carded series of figures only included him in the first assortment, making a Green Goblin on card the most difficult to find of all the Marvel characters.

The record-setting figure received an 80+ grade from the Action Figure Authority, even rarer for the almost 50-year-old toy. Add in a recent appearance in the latest Spider-Man film, and it was a recipe for success. While not a record-breaker, a carded Mego figure of lesser Spider-foe the Lizard (graded 75+) went for $7,139 in the same auction.

“Vintage Mego figures are great items to get graded,” said Action Figure Authority president Chad Thompson. “With all of the packaging and costume variations, there are varying degrees of rarity, and completist collectors are always on the hunt for the next version of their favorite character. If you’re looking to sell, there’s someone looking to buy, and having an official grade can increase a vintage item’s value greatly.”

“Graded action figures – especially Megos – always do well for us,” said Hake’s Auctions president Alex Winter. “Add in a popular character – and a rare packaging variation – and it’s a perfect storm of factors that add up to a high-dollar item. We always recommend getting a toy third-party-graded before we bring it to auction – that way the buyer knows exactly what they’re getting.”

Collectible Grading Authority (CGA) is the parent company of the well-known and established grading company, Action Figure Authority (AFA), as well as the Video Game Authority (VGA), Collectible Doll Authority (CDA), and Die-Cast Authority (DCA). CGA was founded in the late 2000s, in order to provide toy collectors throughout the world with added peace of mind when making purchases sight unseen. Before AFA, toy collectors, dealers and investors had no universal standard by which to judge an item’s condition. The AFA has worked diligently for years to develop the standard they use to accurately convey the condition of original and un-tampered-with collectibles, thereby creating a safer collecting environment and helping to ensure that everyone’s investments are protected for years to come. They have graded over 400,000 items from action figures, first-shots and prototypes, dolls, die-cast, video games, consoles, to most recently, VHS tapes. All acrylic cases for graded items and available to purchase on their site are manufactured in house. CGA is headquartered in Atlanta, GA. For more information visit toygrader.com.

Hake’s Auctions was founded in 1967 by Ted Hake, and purchased in 2004 by Geppi Family Enterprises. Hake’s deals in collectibles and historical artifacts, including political items, sports memorabilia, coins, autographs, and especially collectibles relating to pop culture, such as comics, toys, posters, props and original artwork. They have set world record prices in hundreds of categories over the last six decades, and have held over 200 highly successful auctions to date. For more information visit hakes.com.

Daniel Pickett

AFi founder and Editor-In-Chief Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since.

In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features.

He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced.

In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com.

Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s
“Pop Candy” Blog twice. Daniel’s content has also been featured on Bloomberg News, MSNBC.com, Time.com, The Wall Street Journal, The Saturday Evening Post, CNN.com, AssociatedPress.com
Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official
Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many
others. He has consulted on toy lines, books, documentaries and TV shows.

But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.





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